VICTORIA WELLMAN at the Daily Mail writes:
Cheerleaders, with their micro-minis, tight mid-riff baring sweaters and iconic pom-poms, have been impressing male fans and rousing excitement among eager sports spectators in America for decades.
But the half time show of a professional football game that these days centres around a group of scantily clad women writhing and waving their toned arm in the air to the beats of the latest number one hit, was once a strictly male-only arena.
In fact in the late Thirties, the job was deemed too ‘masculine’ for women whose appropriation of slang and loud shouting was seen as unfeminine.
The Mail’s photo of the 1924 cheerleading squad for Columbia University appears above.
The art of cheerleading has most certainly declined. When I was a football cheerleader (photo below), I wouldn’t have been caught dead doing risky athletic stunts. That much enthusiasm for football would have been unthinkable to me. Nor would I have sought the position if it involved quasi-nakedness or clothes purchased from a porn shop.
Mostly, being a cheerleader was a massive civic commitment. It wasn’t just the team that depended on you. An entire municipality might draw sustenance from your selfless support for a game you hadn’t the least bit of interest in.
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